Category: Sony
Sony & Toshiba To Outsource LCD Mnaufacturing
TOKYO, Aug 16 (Reuters) - Sony Corp (6758.T: Quote, Profile, Research, Stock Buzz) and Toshiba Corp (6502.T: Quote, Profile, Research, Stock Buzz) are set to sharply increase the percentage of their LCD televisions outsourced to Taiwanese manufacturers as a cost-cutting move, the Nikkei business daily said on Saturday.
While both companies will continue to make LCD televisions at their own factories, they hope to meet growing demand through electronics manufacturing services EMS firms in Taiwan.
Sony, which outsourced production of roughly 500,000 LCD televisions to Taiwanese firms in the 2007 business year, is set to raise this to more than 3 million in the current business year ending in March 2009, the Nikkei said.
To do so, it is believed to have signed a contract with Hon Hai Precision (2317.TW: Quote, Profile, Research, Stock Buzz), the paper added.
Toshiba has contracted out LCD television production to Compal Electronics (2324.TW: Quote, Profile, Research, Stock Buzz), with that firm expected to make a bit more than 20 percent of Toshiba’s planned LCD television shipments for the 2008 business year.
Officials at both companies were not available for comment.
Sony said in May that it aims to sell 17 million LCD televisions in the year to next March, up from 10.6 million in the year just ended.
The company, which traditionally has strengths in mid-range to high-end products, plans to launch low-cost, entry models this year, broadening its Bravia LCD television lineup. (Reporting by Elaine Lies; Editing by Kim Coghill)
Source: http://www.reuters.com/article/rbssConsumerGoodsAndRetailNews/idUST21244420080816
Sony Ericsson (Black Diamond)

The sexy black diamond i sdesigned by jaren,this handset is enhanced in a layer of polycarbonate and illuminated by OLED technology to create a “borderless screen” effect. It features a 4.0-megapixel camera and a host of other multimedia applications. It is new in the market so probebly there are no words to discuss it more crealery hence it is to dashi and sexy.
HDR-HC3 HDV 1080i Handycam Camcorder By Sony

Sony has introduced a cam corder that is supposed to be the smallest and lightest of all the camcorders
known as HDR-HC3 HDV 1080i Handycam. it has many mini and cool features in it .
Features +quality:
The new high-def camcorder is 26 percent more compact than the Sony HDR-HC1 Handycam for high definition video, that was named “Best Camcorder of 2005” recently.
The Sony HDR-HC3 model features a professional-quality Carl Zeiss Vario- Sonnar T lens and Sony’s new ClearVid CMOS Sensor technology. This imager is engineered to boost picture resolution and clarity to
deliver vivid colors and precise image detail. Combined with Sony’s Enhanced Imaging Processor, it provides new and fun-to-use functions. Also new is an HDMI (high-definition multimedia interface) output, for watching high-definition content on an HDTV set.
The camcorder shoots four-megapixel still images, stored on an optional Memory Stick PRO Duo media card, for easy transfer between compatible devices. It has a dual record function that allows you to shoot video and simultaneously capture 2.3 megapixel stills (16:9) in high definition mode and 1.7-megapixel stills (4:3) in standard definition mode. You can also record slow motion video using the model’s smooth
slow record function, which plays back three seconds of video in 12 seconds — ideal for analyzing your golf swing or tennis back-hand.
The HDR-HC3 has a 2.7-inch touch panel SwivelScreen LCD featuring Sony’s new Clear Photo LCD plus
technology. The LCD produces bright images with high-contrast that are easy to view in virtually any environment and at any angle. Other features include Super SteadyShot® image stabilization, a built-in microphone for excellent audio quality, an intelligent built-in flash for well-exposed still images, and a supplied InfoLithium® P battery for up to 90 minutes of continuous recording.
